About Us

History

The Alstra story began in 1997 when the Grainger family first opened their doors to the electrical wholesale industry. What started as a small operation built on a big commitment to looking after people has grown into a trusted name across the Hunter region. That same hands-on, personal approach is still at the heart of everything we do today.

At Alstra Electrical Wholesalers, it has never just been about moving stock. We take the time to understand each customer’s needs, whether it’s a quick part for a hot water system or helping find the right solution for a larger project. Our team is always ready for a chat, always happy to help, and we’re proud that so many of our customers have become familiar faces over the years.

For more than 16 years, we’ve called Thornton home. From here, we’ve built strong relationships and kept the shelves stocked with the specialised products our customers rely on. Our focus on friendly, genuine service has created a loyal customer base, and we’re incredibly grateful for the support we’ve received along the way.

Being part of the Electrolink buying group allows us to offer top-quality products at competitive prices. But what truly sets us apart is our people and the service they provide.

Today, that same spirit has been carried into our newest venture: Alstra Lighting. A fresh space with new possibilities, yet guided by the same care, commitment, and local heart that started it all.


Current

Alstra Lighting remains proudly owned and operated by the Grainger family. We’re built on personal service, genuine care, and a love for helping people bring their spaces to life.

Our showroom opened in June 2021, designed with a modern industrial flair and interactive displays that make every visit inspiring and enjoyable. We also know not everyone can make it in person, so our entire range is available online, giving you the same access to products and support wherever you are in the country.

We understand how important these decisions are, whether you’re choosing a smart home setup that suits your lifestyle or finding the perfect ceiling fan to complete your living room. With decades of industry experience behind us, we’re here to guide you through it all. From a single light to a full home design, you can count on us to make it simple.

At Alstra Lighting, whether you visit us in-store or shop from the comfort of your couch, we make it easy to get the style and function you want, delivered straight to your door.


Why Alstra Lighting

  • We’re proudly local and family-owned, with deep roots in the Hunter community.
  • Our friendly, experienced team lives and breathes lighting, so you’ll always get the right advice.
  • We’ve handpicked a range that blends the latest trends with timeless classics, giving you options that last.
  • Need a little extra help? We offer free personalised lighting design - just give us a call to book a chat.